[4] The Trendupp Awards, themed annually as 'The Force of Influence,' were established in 2021 to recognize outstanding achievements in the Nigerian social media space.

[9] The host generated headlines when she appeared to fall off the stage during the awards, later revealed to be a prank.

[11][12] The third edition was held on Sunday, July 9th, 2023, at Balmoral Hall, Federal Palace Hotel, Victoria Island, Lagos.

[15] Prominent past winners include Broda Shaggi, Anita Natacha Akide, Ikorodu Bois, Lasisi Elenu, Taaooma, Benjamin Hundeyin, Mark Angel, Fisayo Fosudo, Amazing Klef, Denola Grey, Aproko Doctor, Phyna, and Sheggz, all of whom have made significant contributions to the Nigerian social media landscape.

[16][17] The Trendupp Awards employ a no-voting system, with winners selected each year by a jury of industry leaders, headed by Iyinoluwa Aboyeji.