The play debuted on August 14, 1914, at the Fulton Theatre, and ran on Broadway for 411 performances.

[citation needed] The play was not immediately a success upon release despite getting positive reviews,[1][2][3][4][5][6] perhaps due to the start of World War I.

Producer William Harris Jr. then engaged in a wild marketing scheme where trucks with big ads for the show, pulled by horses, would "break down" at busy intersections.

[8] Four warmup performances of Twin Beds the week before opening on Broadway were done at the Savoy Theatre in Asbury Park, New Jersey.

[13] The Oxford Companion to American Theatre describes the play as "one of the era's most popular comedies.