[1][2] While UL-Jih designs and builds aircraft, they are marketed by an affiliated company Fascination A.S., which is headed by Dušan Novotný and located in Brno, Czech Republic.
UL-Jih head Jaroslav Sedláček is listed as head of production for Fascination A.S.[3] Founded by Jaroslav Sedláček in 1990, UL-Jih was conceived as a design, manufacturing, flight training and repair facility, using both composite materials and traditional aircraft construction techniques.
Initial business involved the repair of hang gliders and ultralight aircraft.
This was followed by the UL-Jih Lišák and production of 41 of the Sunwheel biplanes designed by Wolfgang Dallach.
Sedláček's UL-Jih Fascination, a family of two seat, low wing microlights, first flew in 1996 and has been under constant development ever since.