The Umpqua Valley AVA is one of the first American Viticultural Area (AVA) in Oregon and located entirely within Douglas County, Oregon.

It became a sub-appellation within the larger Southern Oregon AVA when it was established in 2004.

Its boundaries are detailed in Code of Federal Regulations, Title 27 Chapter I Part 9 section 89(C).

[1] Umpqua Valley includes two sub-appellations, the Red Hill Douglas County AVA and the Elkton Oregon AVA.

[4] The first commercial Grüner Veltliner in the U.S. was produced in the Umpqua Valley AVA by Reustle-Prayer Rock Vineyards.