The song was featured in a Swatch Scuba Libre Collection TV Commercial advert,[1] becoming one of the most successful singles.

It was filmed in Los Angeles during the third week of October, and premiered on 21 November 2012, just two days' before the single's official release.

[2] The music video features Mika afloat on an ocean of cloth in a small, makeshift boat, along with several treasures, including a glowing burlap sack.

At one point, a rope snaps from the mast, forcing Mika to hold it up, until a particularly strong wave knocks both him and the burlap sack into the sea.

The sea people surround Mika, snatch the burlap sack from him, and swim away, leaving him to sink as the song ends.