][citation needed] The company’s Content & Media segment provides networking services and products (Classmates and StayFriends).

On July 1, 2016, B. Riley Financial completed its acquisition of United Online for $11.00 per share in a transaction valued at approximately $170 million.

Following Lobo's exit, the investment bank B. Riley Financial acquired the remnants of UOL on July 1, 2016, naming Robert J. Taragan the new CEO of the subsidiary.

[2] In April 2016, United Online sold MyPoints to El Segundo, California-based loyalty program marketer Prodege.

NetZero Mobile Broadband has since rolled out the service across the nationwide using the Sprint 3G network, expanding its coverage to more than 276 million people.

The service provides 3G coverage, and features refurbished equipment (such as an iPhone 4 or Samsung Galaxy SIII for the price of $199 each) and limited monthly data.