The V Building (formerly known as Arena Central Tower) was a proposed 51-storey residential skyscraper approved for construction on Broad Street on the Westside of the city centre of Birmingham, England.
On completion the development was set to include offices, shops, restaurants, cafes, leisure/entertainment, fitness centre and hotel.
It was to have been built on the site of a multi-level underground car park next to Alpha Tower, one of the tallest buildings in Birmingham.
[1] The proposed scheme was cancelled during 2014 and alternative plans, which do not include a tall tower, were approved by Birmingham City Council.
The building plan was referred to Deputy Prime Minister, John Prescott, in 2000 who disapproved of the tower and forced it to be scaled down to 187 metres.
The building was considered a potential terrorist target if constructed and, in consequence, the Hampton Trust pulled out of the project as part owners.
Due to the problems the project encountered, a new masterplan was produced and Multiplex was awarded the contract for construction of the tower.
[5] It was also revealed that the tower would be the first constructed part of the development due to the lack of demolition needed on the site.
On 12 February 2007, Arena Central Developments was granted a 250-year lease on the land by Birmingham City Council.
The website presented images of a model of the building that had been produced for the developers to be unveiled at the upcoming MIPIM show in Cannes, France.
The proposal was described as: Erection of new tower to include flats, restaurant & bar together with landscaping, car parking & means of access.
At street level, near the entrance, there was to have been a plaza area which will consist of vertical concrete slabs with inscriptions written into them.
A hotel-style lobby of 3,000 sq ft (280 m2) would have provided public access to the three restaurants and the top floor sky bar.