Valeriu Sterian started as a drummer during secondary school in the music band Copiii Florilor (Flower Children).

His official debut was in 1973 at the Ballads' Spring Festival (Festivalul Primavara Baladelor) (where he received the Best Song Award for the single Nopți (Nights).

In 1979 he founded a music band called Compania de Sunet (Sound Company), with which he toured all over the country and also in Bulgaria, Hungary, USSR, Poland, Norway, France, United Kingdom, and in the United States.

He collaborated with other Romanian musicians, such as: Alexandru Andrieș, Nicu Alifantis, Doru Stănculescu, Maria Gheorghiu.

In 1999 he was involved in a road traffic accident on Gheorghe Magheru Avenue in Bucharest in which two people were killed.