Initially, the company focused on digital music delivery, working primarily with independent artists and record labels to distribute content globally.

[citation needed] In 2012, Valleyarm was presented with an iAward for New Media and Entertainment, recognizing the company's pioneering method of content delivery.

[4] By 2012, Valleyarm had broadened their services to include YouTube channel management and had been invited by Google to become a multi-channel network (MCN) partner.

Their network includes over 160 channels of content owners and creators that generate over 300 million views and 1.5 billion minutes watched per month.

[citation needed] In 2016, former BMG, Warner Music Australia, and ARIA executive Ed St. John joined the board of directors.