The song was performed by DJ BoBo, which is the artistic name of singer René Baumann who was internally selected by the Swiss broadcaster SRG SSR idée suisse in December 2006 to represent the nation at the 2007 contest in Helsinki, Finland.

Their second and, to this point, most recent victory was achieved in 1988 when Canadian singer Céline Dion won the contest with the song "Ne partez pas sans moi".

In 2005, the internal selection of Estonian girl band Vanilla Ninja, performing the song "Cool Vibes", qualified Switzerland to the final where they placed 8th.

[2][3] Eligible artists were those that have had television and stage experience (live performances), have made at least one video and have released at least one CD which placed among the top 50 in an official chart.

"Vampires Are Alive" was written by René Baumann (DJ BoBo) together with Axel Breitung, and features uncredited vocals by Kimia Scarlett.

[7] "Vampires Are Alive" was met with concern from Christian parties in Switzerland due to the song lyrics which may encourage satanism and suicidal tendencies.

SRG SSR idée suisse later issued a statement assuring that they will not be recommending DJ BoBo to change the song as young people will not misunderstand the lyrics.

[10] According to Eurovision rules, all nations with the exceptions of the host country, the "Big Four" (France, Germany, Spain and the United Kingdom) and the ten highest placed finishers in the 2006 contest are required to qualify from the semi-final on 10 May 2007 in order to compete for the final on 12 May 2007.