It is the former main seat of the County of Veldenz, once a prominent principality to which belonged 120 villages and towns now in Rhineland-Palatinate and northern Alsace and Lorraine.

Veldenz lies within the temperate zone; compared to other regions in Germany, a very warm and sunny climate prevails here.

Ongoing evaporation of water from the Moselle regularly leads to high humidity, which, especially in summer, makes at times for heavy and muggy weather, and which also brings many storms along with it.

As early as 500 BC, the Treveri, a people of mixed Celtic and Germanic stock, from whom the Latin name for the city of Trier, Augusta Treverorum, is also derived, settled in Veldenz's fertile valley.

The lion in the inescutcheon is the heraldic charge once borne by the Counts of Veldenz, and the “bendy lozengy” pattern seen on the field is the Wittelsbach dynasty's armorial bearing.

There are other monumental buildings, such as the town hall, a signal tower from the 12th century, a mint, a Celtic wall and museums with various exhibits.

Furthermore, Veldenz also has its own primary school, a kindergarten, a youth centre, a football field and four children's playgrounds.

Public transport in Veldenz is integrated into the Verkehrsverbund Region Trier (VRT), whose fares therefore apply.