[7] Its audit clients included The Washington Post, The Chicago Tribune,[8] and Questex Media.
[9] In 2009, Verified developed and launched an expanded form of integrated audit report to track a larger range of circulation and audience parameters for clients.
The new report type addresses the growing diversification of media, beyond print and into electronic formats.
Prior to the update, trade show and event distribution of publications counted as unqualified circulation.
Media buyers, advertisers, and advertising agencies are eligible for free associate membership, which provides online access to audit reports, publisher statements, circulation data downloads, and a Verified e-newsletter.