It was designed in 1917 by Thomas W. Lamb, a notable and prolific theater architect of the era, for the Loew's Corporation.
[1] It was largely demolished in 2017, with the facade and lobby retained as part of a new mixed-use skyscraper, the tallest building in Manhattan north of Central Park.
[3] Typical of movie palaces of its era, it contained a stage and backstage dressing rooms and provisions for live music, including an organ.
[3] The cinema closed soon after, in 1989, but a 400-seat venue was left intact in the orchestra, at which the original Harlem company of Godspell, which drew major newspaper and television network broadcast coverage, ran for approximately a year in the 1996/97 season.
The theater was largely demolished, except for the historic facade, marquee, outdoor ticket booth, lobby and grand staircase.