VideoAge International is a TV trade magazine based in New York City, with offices in Los Angeles, California and Milan, Italy.

When VideoAge was introduced, the television sector already had five publications: Variety, The Hollywood Reporter, Broadcasting, Television/Radio Age and, in the U.K., TV World.

Serafini, a former international editor of TV/Radio Age, created VideoAge with a unique formula: the key companies in the TV business fronted the money in exchange for ad pages.

In early 1983 VideoAge introduced, at NATPE in Las Vegas, the industry’s first trade show daily (subsequently branded as The TV Executive) by using Polaroid pictures for the photo-page.

This was an era without one-hour photo developing and without easily available fax machines and, in lieu of yet unfamiliar cell phones, bulky walkie-talkies and pagers were used.

Today, the concept of dailies has been rendered more valuable by online services, which, in the hectic market schedules, are limited to e-mail checking, while trade news is more convenient in the printed format.

It does have a minute newsstand presence, and can be found in the lobby of a variety of Los Angeles hotels, especially around the time of the LA screenings.

A presence in South America is budding, and the magazine has strong ties with a Brazilian trade show in São Paulo.

Articles both report business news and examine the television industry; the magazine is thus somewhat popular in universities where it is utilized as a primary reference source and object of study in a variety of classes.