[3][independent source needed] Lawson eventually set about creating a narrative-less frame which he hoped would avoid closure.
[2] Flatscreen technologies such as plasma, LCD, DLP and OLED displays are on the cusp of exploding in terms of marketplace penetration.
Even as these devices are being steadily introduced to domestic and creative cultural spheres, more revolutionary technologies are being developed and implemented.
Bill Buxton (University of Toronto, former chief scientist for Alias Wave Front and Silicon Graphics) maintains that gel, thin film, and painted surface video technologies are the inevitable next step in this development.
There are several artists and designers who are producing video paintings and ambient art that is intended to repurpose the blank space of an idle flatscreen.
Companies such as Plasma Window, Vat19, and Digital Hotcakes have all contributed to this growing phenomenon often providing the archetypal classical ambient video paintings.
TransLumen Technologies[5] was founded in 2000 and applied for patents on imperceptibly different images or Subthreshold Extreme Gradual Change (STEGC) also called Fluid Stills Art Illusions.
Rather, its aim is to support whatever level of attention the viewer cares to bestow in the moment: a passing glance, a more intentional look, or a longer and deeper immersion within the dynamically changing experience of an ambient video world."
As a result, their works place paramount importance on fluidity of movement; an absence of direct cuts/edits; and the removal of a linear time experience for the viewer.
have heavily researched and developed editing techniques which layer and blend frames while not succumbing to the artifacts of the standard digital slow motion process (jerky movement, blurry content).
Malcolm Daniel (who was involved in the New Forms Festival exhibition mentioned below) has recently started producing a series of work as well.
The cultural significance of this relationship is explored through layering and slow motion effects which serve to foster an ethereal and meditative presence for the viewer.
Slow moving videos, with no audio track play in infinite loops, the Detourdvd Collection references modern design themes, with some titles available in a choice of color palettes.
As Jim Bizzocchi says, "We believe artists will use the flat-panel displays as frames for "video paintings"—slow moving but highly pictorial works of televisual art that explore light, shape, texture and motion.