Opened in 1989, it is located on the southwest corner of Round Grove Road and the portion of Interstate 35E known as Stemmons Freeway.

A preview party was held the night prior from 6:30PM-8:30 pm, with grand opening ceremonies taking place in the center court on October 4 at 9:30 am.

Several other celebrities made appearances at the mall throughout the opening weekend, including Ron Chapman of radio station KVIL, Texas Rangers baseball players Rafael Palmeiro and Julio Franco, Miss Texas Leah Kay Lyle, and Corbin Bernsen of L.A. Law.

[1] By March 1990, the mall was 65% leased,[6] and an additional 19 stores had opened, including The Gap, Casual Corner, and The Limited.

[7] The fourth anchor to open was Foley's, a unit of May Department Stores, as part of an expansion push by the chain.

[19] On September 18, 2018, the mall hosted a grand re-opening celebration, featuring Disney Channel stars Olivia Rodrigo and Kevin Quinn.

[20] Following the purchase, the mall transitioned to a music-focused identity, and it became a key supporter of the local music and arts scene.

Under this ownership, the mall featured multiple live performances seven days a week, which helped sustain local musicians.

The mall began hosting several events throughout the year, such as Malloween, the annual Christmas Tree Lighting ceremony, Dallas Comic Show, and ToyCon.

[21] The mall still hosts some events, the most notable of which being Dallas Comic Show, which features celebrity appearances.

[27] Macy's completed its liquidation on March 21, 2021, leaving Dillard's Clearance as the only traditional department store left.

[31] Pros & Heroes, a sports memorabilia store, often hosts professional athletes and coaches for signing events at the mall.

In March 2023, during the annual Lewisville City Council Retreat, plans were discussed to redevelop the mall into a mixed-use space which will tentatively contain housing, businesses, shops, restaurants, and entertainment.

Concept art presented during the retreat shows that much of the mall will be demolished, however, Dillards, Zion Market, and Cinemark will remain.

The glass atrium where the food court currently stands will also remain, as a tribute to the mall which was a Lewisville staple for decades.

It was also mentioned that the mall owners hired their own architects and engineers to make adjustments to the redevelopment plans discussed the year prior.