The logo shows six circles in decreasing size with a color gradient going from dark blue to red to white, featured on a yellow background.
Vitamalz contains water, barley malt, glucose syrup, carbonic acid, food coloring E150c and hops.
The website claims it has about as many calories as an orange juice; in fact, at 43 kcal per 100 ml, it is about on par with both alcoholic lager and most soft drinks with added sugar.
[1] Due to its containing brewing water, barley malt and hop, the taste of malt beer is related to that of alcohol-free lager; however it is notably sweeter, dominated by the glucose syrup which is extracted from, and adds a flavour of, sugar beets.
It was not until 1931 however until it was actually produced, when the Seligenstadt brewery Glaabsbräu purchased the patented recipe from the Vitalux company.