The singer first recorded the vocals for the track in Madrid —which were later re-recorded for the 'album version' of the song— for a television Spanish show by Antena 3 titled of the same name, where Rubio hosted.

The Latin pop song was written by Richard Daniel Roman and Ignacio Ballesteros, and was produced by Francisco Pellicer.

"Vive El Verano" received mixed to positive reviews from music critics, who praised its production.

After recording some songs for her fifth studio album during 1998 and 1999, Rubio was asked to host a television show to the Spanish network Antena 3.

In Spain, the song atop on the Los 40 airplay chart in the week of August 31, and became Rubio's second number-one single in the region.