"[6] The album was a realisation of the new "rockers in space" ethic and look Adam Ant had begun with the hit UK single "Apollo 9" in September 1984, which peaked at number 13.
Ant performed "Vive Le Rock" at the 1985 benefit concert Live Aid.
It was the only song he played at the show, as the band preceding him on the bill, The Boomtown Rats (for whom concert co-organiser Bob Geldof was the front man) overran their allotted time.
[10] Ant has said that the failure of Vive Le Rock, and his then-current record label's unwillingness to promote it, left him depressed and unenthusiastic about his future in music.
This led to his decision to focus primarily on his acting career, not releasing another album until Manners & Physique in 1990.