In January 2000, the indirect access fixed-line telephone service was launched, using Portugal Telecom's infrastructures and the 1091 prefix.

In May of the same year, Telecel entered the Internet Service Provider and web portal businesses under the brand Netc (pronounced "netcetera").

Banco Espírito Santo and Amorim used the IPO and subsequent sales to sell out with considerable gains, and the Vodafone Group eventually took a controlling share.

In 2003, the Vodafone Group launched a successful tender offer for all outstanding shares not in its possession, thus becoming the full owner of then-called Telecel-Vodafone.

This had been a concern for Vodafone for Telecel was a top-ten advertiser, which had led to develop a brand with the highest recall indexes.

[citation needed] In 2002, the Netc ISP and web portal were rebranded Vizzavi, Vodafone's multimedia brand in association with Vivendi Universal.

In 2003, when paging was moribund as mobile phones had become so ubiquitous, the Telechamada business was abandoned and the license was returned to the State.

[4] In July 2015, Vodafone Portugal starts offering a 4K (Ultra HD) television channel to its TV-over-fibre customers.