It comprises four companies based on home and leisure products and services: Char-Broil, Lamplight, and W. C. Bradley Co. Real Estate.
In the early 1900s, W. C. Bradley joined Ernest Woodruff and other investors in purchasing the Coca-Cola Company in Atlanta, Georgia.
As of 2022, the W. C. Bradley Co. is a multi-brand supplier of consumer goods and services focused primarily on the home and leisure lifestyle markets.
[3] Based in Columbus, Georgia, Char-Broil is a manufacturer of charcoal, gas, and electric outdoor grills, smokers, fryers and related accessories sold throughout North America, Europe, Australia, Latin America, and the Middle East.
In 2017, the Real Estate group announced its newest venture – The Rapids at Riverfront Place — scheduled to open in 2019.