[3] The station broadcasts an adult contemporary radio format, switching to Christmas music for much of November and December.

The HD2 digital subchannel airs an urban gospel format which feeds 250-watt FM translator W262BL at 100.3 MHz.

[6] The original call letters represented the initials of Kenneth R. Giddens, a movie theatre owner, broadcast pioneer, and architect.

After nearly five decades of operation by the Giddens family, WKRG-TV, Inc., reached an agreement in April 1994 to sell WKRG-FM to Coast Radio, LLC.

[1] This change would prove short-lived as the station was assigned the current WMXC call sign on October 3, 1994.

[12] The deal, part of the $24 million complete acquisition of Capital Broadcasting, was approved by the FCC on November 21, 1997, and the transaction was consummated on December 31, 1997.

On both occasions, the station dropped all regular programming, and along with WKSJ, broadcast local hurricane and recovery information.

When it first began broadcasting using HD Radio technology, WMXC aired an urban contemporary format on its HD2 subchannel.