It is owned by the Radio Vermont Group, which was formerly controlled by NASCAR broadcaster Ken Squier.

[5] On July 2, 1997, the station changed its call sign to the current WCVT.

[5] When the station's call sign changed, its format did as well, and it began airing classical music.

[6] The station launched a full service classic hits music format branded as "101 The One" on July 1; ahead of the launch, the new format was described by owner Ken Squier as "a new adult service local to Vermont".

The staff includes long-time Vermont broadcaster Zeb Norris as Program Director and morning host, and Nanci Gordon in afternoons.