WBAP-FM

WBAP-FM (93.3 MHz, "Newstalk WBAP") is a commercial radio station licensed to Haltom City, Texas, and serving the Dallas-Fort Worth Metroplex.

[2] It has an effective radiated power (ERP) of 50,000 watts, with its tower at 120 meters (394 ft) in height above average terrain (HAAT).

[3] Marcos A. Rodriguez was the first to control the license after having successfully obtained it directly from the Federal Communications Commission (FCC).

After a day-long stunt with episodes of The Bob Newhart Show and a loop of "Pop Muzik" by M, the station became KKMR "Merge Radio", with a modern AC format on August 31, 1999.

[6][7] At midnight on January 3, 2002, after playing "Brass in Pocket" by The Pretenders, the station began stunting with funeral bells and random audio soundbites.

Three days later, the station switched back to adult album alternative as "FM 93-3 - Quality Rock", with the first song being "What's the Frequency, Kenneth?"

On-air staff included The Regular Guys, a morning show syndicated from Atlanta, Alexis (middays), and Scott Gaines (afternoons).

[10][11] Among former on-air staff were Gary Thompson (mornings), Pugs and Kelly (afternoons), Candy Stuart, Bo Roberts, Yvonne Monet, Jeff K, Bob Carter, Channing, Jennifer Reed, Kat Von Erick, Debbie Sexxton, Squeaky, Paladin, Logan, Gary Zee, Royce Dex, Barb Smith (traffic reporter), and Rich Phillips (sports reporter).

[15] The change was confirmed on October 3 of that year, when 93.3 began running liners promoting that "Something New Arrives At 93.3" at 5 p.m. that day, and relaunched as "Hot 93.3".

[16] On December 2, 2014, at 6 p.m., KLIF-FM shifted its format to urban contemporary, retaining the "Hot 93.3" branding, even though Mediabase continued to list the station as a rhythmic reporter, with the first song being "Latch" by Disclosure featuring Sam Smith.

[19] Despite the move, the format would continue to stay in the lower echelon of the Dallas-Ft. Worth area Nielsen Audio market ratings, ending with an 0.8 share for December 2023.

Rumors of a format change intensified with the sudden dismissal of Sid Kelly and subsequent removal of his page from the station website on December 14.

"Hot" signed off with a block of departure-themed songs (ending with "I'll Be Missing You" by Puff Daddy featuring 112 and Faith Evans and "Good Riddance (Time of Your Life)" by Green Day).

A sweeper redirecting "Hot" listeners to KPLX and KSCS, followed by a brief historical recap of WBAP's news coverage marked the beginning of the simulcast.