Later that year, The Team added Coastal Carolina University Sports in its first-ever college football season opener.
The air staff consisted of Zachery Kick and James Clark with its first local sports show.
In 2004, local broadcast veteran Frank Barnhill hosted "Carolina Sports Talk" on Mondays & Fridays during afternoon drive.
Following Clemens' departure in June 2011 due to health concerns, the branding of the show ended and was revived in August 2011 as "The Drive" with new host Aaron Marks.
In 2010, "The Team" debuted the "CCU Tailgate Show", co-hosted by Barnhill and Allen Smothers which aired Saturdays for two hours prior to Coastal Carolina University football games.
Programming included Don Imus, Mike Huckabee, Phil Valentine, John Batchelor, Red Eye Radio and the Washington Redskins.
[13] That sale was consummated on February 9, 2017, at which point WJXY-FM dropped its news/talk format and simulcast with WXJY and began stunting with a wheel of formats that included "Loveland 93.9" (love songs), "The Accordion" (polka), "The Bowery" (all-Alabama, a band discovered in Myrtle Beach), "Santa 94" (Christmas music), and "The King 93.9" (all-Elvis).