WKIM

WKIM (98.9 FM) is a commercial radio station licensed to Munford, Tennessee, and serving the Memphis metropolitan area.

[2] WKIM has an effective radiated power (ERP) of 100,000 watts, the current maximum for American FM stations.

Weekends have programs from CBS News Radio, in addition to infomercials and talk show replays.

In 2001, the Federal Communications Commission (FCC) gave it permission to move into the more lucrative Memphis radio market.

On September 15, 2006, at 2 p.m., WMPW flipped to a female-leaning adult hits format as "98-9 Kim FM" under new call letters WKIM.

The switch puts WKIM in competition with Entercom-owned WRVR, one of Memphis' leading radio stations.

On May 25, 2021, Cumulus Media announced a five-year agreement to carry University of Memphis Tigers athletics on WKIM.