WKSS

[3] The principal owner of the Silver City companies was Carl A. Schultz, a native of Oslo, Norway, and a veteran of World War I.

[9] Within a few weeks, it was busy producing a series of tributes to Connie Mack (1862–1956), the celebrated Major League Baseball manager,[10] as he and his Philadelphia Athletics descended on Meriden to honor the 63rd anniversary of "The Grand Old Man of Baseball" stepping to home plate in his first game as a professional player there (on July 1, 1884) with a parade, banquet, and exhibition game against the Insilcos, the city's semi-pro club.

One was the daily half-hour Polka Time hosted by Jim Dunham, who insisted that the residents of "PT Ville" submit their mailed record requests in rhyming verse.

Monroe "Bill" Benton, moderating the show as the shop's "proprietor", would connect listeners who phoned into the program to exchange offers for trades.

The show unexpectedly created a sensational story on June 2, 1948, when a woman named Nellie Wolan called to swap her $14,000 six-bedroom house[17] at 125 Pearl Street in Middletown, Connecticut[18] for marriage to a man who must "earn [at least] $5,000 a year, [be] tall, dark, and good looking, and be very affectionate 'because I like a lot of loving.'"

Speaking from the studio on June 4, she provided more detailed expectations for her "dream man" and opened two of the letters expressing interest since she first proffered matrimony to eligible bachelors.

Immediately after her son Howard (1950–2001)[22] was born on November 13, 1950, with cerebral palsy,[23] she filed a paternity lawsuit against a traveling salesman from Providence, Rhode Island.

New studios were built in Meriden, Connecticut inside a former pump house at 122 Charles Street at a four-acre industrial site that runs along Parker Avenue.

As radio broadcasting got underway in the 1920s, an entrepreneur named George Owen Squier (1865–1934), a major general in charge of the U.S. Army Signal Corps, invented a method to deliver music over leased telephone lines on a subscription basis.

[31]) After struggling to find a market in consumers' homes, Muzak eventually determined that its service was better suited for retail, manufacturing, and similar business environments.

In fact, as the concept of the supermarket was introduced and continued to evolve, Joseloff would patent several methods for product displays and checkout processes.

[35] He was also a successful songwriter, sharing authorship with Sidney Lippman for the "girl back home number" Dear Arabella, a minor hit for The Glenn Miller Orchestra in 1941.

But unlike the music-only concept in which Muzak had invested itself, he believed in carrying spoken-word announcements to advertise brands and broaden product awareness during the shopping experience.

In 1945, the Storecast service debuted to fifteen First National grocery stores (later renamed "Finast") in greater Hartford through the local Muzak franchise.

[37] Libby's, Coca-Cola, Swift, General Foods, and reportedly sixty other national and regional accounts became satisfied Storecast advertisers.

[44] When the commission granted this unusual request on October 30, 1963, it also waived the requirement that the station's main studio be maintained in Meriden, Connecticut.

[46] Moving quickly, it changed the call letters to WKSS on May 23, 1971[47] and during the week June 20–26, 1971 relocated the station from 122 Charles Street in Meriden, Connecticut[48] to the 1893 Queen Anne style Borden-Munsill mansion in Hartford, Connecticut which faces the South Green Historic District from 2 Wethersfield Avenue (at the intersection with Wyllys Street).

To oversee programming and operations, he recruited Dick Bertel, a broadcaster well known in Connecticut after having worked on-air since 1956 for the formerly combined facilities of WTIC Radio and Channel 3 (then WTIC-TV, now WFSB) in Hartford.

[51] Augmenting the instrumental beautiful music with some light vocals, personality-driven engagement, and a news and sports department, Bertel hosted the weekday AM drive program "Good Morning, New England" and filled the schedule with other popular hosts including Jim Perry (also the chief engineer), Mike Ogden, Jon Stevens, Steve Vallensky, Greg Williams, Roxanne Dorey [Flanders], Bob Ellsworth, Jim Austin, Douglas Richards, and Scott Vowinkle (known on-air as Scott Evans), a few of whom were also veterans of WTIC.

[54] Adopting the slogans "The Good Music Station with Personality" and "A Kiss is More Than Just a Kiss", WKSS performed well in the ratings and in revenue share while owned by Insilco and Marlin, making it possible in 1982 to move from the mansion to a fourteen-story office building located in Downtown Hartford at 60 Washington Street (at the corner of Buckingham Street), occupying street-level offices and studios.

[55]) In October 1984, concert promoter Don Law, Tim Montgomery, and Bob Mitchell, formed Precision Media to purchase WKSS for $3,430,000,[56] and flipped its format to a contemporary hit radio as "95.7 The New Kiss FM".