The two stations share studios and transmitter facilities on Crestview Circle, in unincorporated Lauderdale County, south of Meridian.

It was originally owned by the Delta Communications Corporation,[3] which was presided over by local businessmen Weyman Walker, and James Britton.

[4] Like many UHF start-ups in a previously VHF market, this channel could not gain a significant foothold in ratings or local advertising, especially against the established WTOK-TV, a CBS primary affiliate, and had to go dark on October 13, 1970.

[5] On March 23, 1972, Frank K. Spain bought WHTV and made it a full-time satellite of his WTWV (now WTVA) in Tupelo, which was affiliated with NBC.

During the gap, Hattiesburg's WHLT and occasionally Selma, Alabama's WAKA were carried by Comcast to provide CBS programming to cable subscribers.

Finally, the Spain family returned channel 24 to the air as WMDN on February 2, 1994, in time for the Winter Olympics in Lillehammer, Norway.

In January 2008, Austin, Texas businessman Wade Threadgill purchased the station and its LMA with WGBC, ending 36 years of Spain family, and Mississippi-based, ownership.

Despite winning the award for the state's best newscast two years in a row, management decided to cease the production of local news on June 30, 2005.

In 2008, under new ownership, the stations began producing and airing five-minute local news, community affairs and weather cut-ins during CBS and NBC morning programming.