In 1965, WMUS changed format from middle of the road (MOR) to country music as "Top Gun Radio".
Rather than continue to simulcast, WMUS-FM separated programming and adopted the new call sign WFFM.
[3] The WMUS-FM call letters returned to 106.9 in 1970 and the station resumed its simulcast of the AM's country format.
WMUS-AM-FM was the main affiliate and flagship station for the Grand Valley State Laker football radio network.
It turned off the stereo equipment and broadcasts in mono, better suited to a spoken word format.
On June 21, 2021, a lightning strike at the tower site caused a fire that destroyed the transmitter building, temporarily knocking WOOD-FM off the air.
[7] WOOD's program director Phil Tower leads an airstaff that includes an all-news morning program, West Michigan's Morning News with Steve Kelly, Bret Bakita, Lauren Smith, and Rick Albin.
WOOD Radio is the Grand Rapids home of University of Michigan Wolverines football and basketball.