WTXY (1540 AM) is a daytime-only radio station broadcasting a classic hits music format, with local news, sports and community information.
Licensed to Whiteville, North Carolina, United States, the station, along with translator W280FO (103.9 FM), is owned by Jeffrey Allen Jones and Glasgow Hicks III, through licensee Audiotraxx Media Partners LLC.
WTXY's first license was granted to original owner Greg Singletary (Waccamaw Broadcasting Co.) on November 17, 1978 with the call letters WOOZ.
[2] The station was immediately put up for sale and purchased by Rob Kendall and Jason Dozier (WTXY Radio, LLC) on August 6, 2008.
On August 1, 2019, WTXY changed their format from soft adult contemporary to classic hits, branded as "Kool 103.9".