The station, established in 2004, is owned and operated as a ministry of Madison Baptist Church Inc. WVMB-LP broadcasts a Christian radio format to Madison and Athens, Alabama.
[3] In June 2001, Madison Baptist Church, Inc., applied to the Federal Communications Commission (FCC) for a construction permit for a new low-power broadcast radio station.
The FCC granted this permit on November 18, 2002, with a scheduled expiration date of May 18, 2004 .
[4] The new station was assigned call sign "WVMB-LP" on December 3, 2002.
[5] After construction and testing were completed in May 2004, the station was granted its broadcast license on June 9, 2005.