It is owned by iHeartMedia, and airs a country music radio format.

WWYZ's studios and offices are located on Columbus Boulevard in Hartford, and its transmitter is in Meriden, on West Peak in the Hanging Hills.

The call sign stood for the city of license, Waterbury.

[4][5] With the new call sign, the station referred to itself as "The Music Lover's WISE Choice".

In between late August and early September 1988, it became an all country formatted station.In July 1999, WWYZ was bought by AMFM, Inc.[6] The following year, AMFM was acquired by Clear Channel Communications, which changed its name in 2014 to iHeartMedia.