It is owned by iHeartMedia and has its radio studios and offices on Plum Street in Syracuse along with sister stations WBBS, WHEN, WSYR, WSYR-FM and WWHT.
From the late 1940s until the early 50s, WSYR-AM-FM were affiliates of the NBC Red Network, carrying its schedule of dramas, comedies, news, sports, soap operas, game shows and big band broadcasts during the "Golden Age of Radio."
But as network programming moved from radio to television, WSYR-AM-FM switched to a full service middle of the road format of popular music, news and sports.
In the late 1960s, the Federal Communications Commission encouraged AM-FM combo stations to offer separate programming.
The format change was quite a surprise as WSYR-FM was one of the top rated stations in Syracuse, playing rock music.