The FCC disallowed this because they ruled the video and audio channels must work in sync, rather than be separate sources.

[citation needed] None of WICC's attempts to gain viewers succeeded; one of these included a stunt where Bob Crane (who would later become the star of the sitcom Hogan's Heroes) offered $100 to the first caller who reached the station.

[6] Shortly afterward, the station changed its call letters to WHAI-TV, in reference to chai, the Hebrew word for living.

[16] Azteca América nearly bought the station late in 2000 to serve as its New York City affiliate.

[17] The deal quickly collapsed,[18] with Azteca América citing concerns over WSAH's coverage of the market;[19] the network ultimately affiliated with WNYN-LP.

[citation needed] On September 26, 2006, The E. W. Scripps Company (the then-owner of the former Shop at Home owned-and-operated stations) announced that it was selling WSAH along with four other stations (KCNS in San Francisco; WMFP in Boston; WOAC (now WRLM) in Canton, Ohio; and WRAY-TV in Raleigh, North Carolina) to Multicultural Television for $170 million.

[21] Initially, RTV programming was seen from 6 p.m. to midnight, with infomercials continuing during the remainder of the broadcast day.

[22] The next month, WSAH added a subchannel, airing Chinese-language programming from sister station KCNS.

[25] In the auction, held on November 15, the station was acquired by NRJ TV, LLC, which had earlier acquired KCNS and WMFP; the deal is subject to bankruptcy court approval, though the auction has been challenged by Arthur Liu, who owned Multicultural and is associated with failed bidder NYVV.

With the New York area overlap with WJLP, WZME made the decision to change its network affiliation.

On January 1, 2017, WZME became an affiliate of the Sonlife Broadcasting Network, run by Jimmy Swaggart Ministries.

[citation needed] The station ended regular programming on its analog signal, over UHF channel 43, on July 4, 2008.

The FCC made public on April 13, 2017, that WZME had agreed to surrender its broadcast spectrum for the sum of $191,813,165.