Continental Baking Company

Around 1910, The Ward's Bakeries built two big factories in Bronx, NY (143rd St. and Southern Boulevard) and Brooklyn, NY (Ward Baking Company Building at Vanderbilt Ave and Pacific Street),[4] which "marks a triumphant return to New York".

By November 1911, the company starts to sell their famous "Ward's Tip-top Bread" for 5 & 10 cents loaves.

[8] In 1925 it bought Taggart Baking Company, the maker of Wonder Bread, and became the largest commercial bakery in the United States.

[9][10] Twinkie snack cakes were invented in 1930 in Schiller Park, Illinois, by James Alexander Dewar, a baker at Continental Baking Company.

An entirely new and separate entity, New HB Acquisition LLC, was established in 2013, 50% owned by HB Holdings, LLC, a venture set up by Apollo Global Management and C. Dean Metropoulos and Company.