"Not the Drinking" was added to BBC Radio 2 A-List in October 2010 and remained there for two weeks.

Speaking in November 2010 to noted UK soul writer Pete Lewis – Assistant Editor of Blues & Soul – Pritchard explained how the album's title emanated from its evocative title-track and its reference to her small-town, Deep-South-USA upbringing: "In a way I wanted to pay homage to my hometown.

I'm actually very thankful that it is the tiny little small town that it IS, because it made me wanna get the heck OUTTA there!

And so that in turn became the reason why I started my journey and what ultimately led me to London and making this album!

[citation needed] Telegraph music critic Andrew Perry gave the album a positive review, commenting, "Born in Jackson, Tennessee, 22-year-old Lauren Pritchard already has a survivor's CV."