"[2] Lawrence Grossberg explains that the rising number of attacks on rock music only show the Right's ambiguous relationship to popular culture.

A popular hegemony sought to defang the critiques of the counterculture and reinscribe youth culture in the service of corporate capitalism.

[5] According to Grossberg, however, the new conservatives try to regulate the “possibilities of pleasure and identity as the basis opposition and to dismantle the cultural and political field constructed in the 1960s".

The overarching goal is to submit the practices of daily life to an apparatus of power that is more congenial to the requirements of the emerging post-Fordist economic order.

One result is that politics has become largely personalized, just another "lifestyle choice," rather than a site of collective struggle in which popular culture used to play a crucial role:"[2] Gardiner then quotes Grossberg, "The collapse of all political space, civil society and everyday life and the transformation of everyday life in disciplined mobilization not only depoliticizes large segments of the population, it also eviscerates the recognition of popular culture as a terrain and weapon of struggle.