Webcam Social Shopper

Social media integration with Facebook and Twitter also allows users of the software to send pictures of themselves with the virtual garments for immediate feedback.

[5] In February 2011, a new version of the Webcam Social Shopper was debuted publicly for the first time at the DEMO conference in Palm Springs, California.

[9] On October 3, 2013, Zugara released a Kinect enabled version of the Webcam Social Shopper software called, "WSS For Kiosks".

[10] On December 10, 2013, PayPal debuted a mobile payments enhanced version of WSS For Kiosks at the LeWeb conference in Paris.

[13] The company has stated that the software simulates the "at the rack" moment found in physical retail stores when shoppers hold items of clothing up to themselves.

[15] The New York Times also addressed the Webcam Social Shopper software in an article entitled, "Brands Embrace An Augmented Reality".

In the article, a young woman used the Webcam Social Shopper software on Banana Flame's retail site and ended up buying a dress as it helped her make a purchase decision.

Barbie Dream Closet At New York Fashion Week 2012