Webtrekk GmbH is a German company that offers marketing analytics and customer intelligence software.
[2] In 2009, Webtrekk received a €1 million venture capital investment from Corporate Finance Partners as the winners of an Awin-sponsored Publisher Initiative Contest.
[5] In 2014, Webtrekk closed its third round of financing, collecting a total of up to €25 million from DPE Deutsche Private Equity.
A consulting unit works with customers on specific, large-scale projects, while a support team is available to answer questions about the functions and interface of Webtrekk products.
The suite's customizable dashboard engine enables customers to display, and can be connected to external data sources such as social media channels and CRM systems.