The increased public profile of one of their members Bret McKenzie — one half of the Flight of the Conchords — combined with the use of their songs for a nationwide advertising campaign for New Zealand bookstore chain Whitcoulls in late 2008 resulted in an increase in their national profile.

[3] Until November 2008, the band played a weekly early morning gig at the tiny Deluxe Cafe in downtown Wellington, which was also featured in their first music video directed by Tim Capper for their cover of the song "It's a Heartache".

In January 2016 the WIUO toured the United States for the third time, but without several original members – Nigel Collins, Sam Auger, Gemma Gracewood, Carmel Russell and Dan Yeabsley.

By January 2020, the group's website was no longer available, and by August 2021 the domain was being occupied by an Indonesian blog which appears to be about basic education.

Their Facebook page[7] remains sporadically active, with occasional posts about other ukulele related events or people.