[1] The company was formerly named Profit Management Systems, but officially renamed to WhereScape in 2001 when expanding business operations into the USA.
[2] WhereScape was founded as a data warehouse consulting company in Auckland, New Zealand[3] in 2002 by co-founders Michael Whitehead (President) and Wayne Richmond.
[2] WhereScape operates out of regional headquarters in Houston, Texas, USA; Reading, United Kingdom; and Singapore.
[3] As of 2015, it had over 720 customers in more than 15 countries and revenue of around $20 million (NZD).
[1] In 2020 the company was selected as a finalist for the Specialist Vendor of the Year award 2020.