Launched in 1974,[1] it was substantially more explicit than its predecessors, showing uncensored images of genitalia.

The magazine was originally published by David Sullivan, now Chairman of West Ham football club, and was one of his most successful publications.

But by 2001, annual sales had declined to around £250,000[2] and that year he sold the title and others in his stable to his business partners David and Ralph Gold, under their Gold Star Publications.

[8] The model Mary Millington made numerous appearances in the magazine.

[10] Category:Softcore pornography This British magazine or academic journal–related article is a stub.