Will Shafroth (born June 3, 1957) is a conservationist and outdoor recreation enthusiast whose professional career has been in preservation and protection of public lands.

[2] He previously served as a board member of the Land Trust Alliance, the Resources Legacy Fund, the National Fish and Wildlife Foundation[3] and as commissioner of the Marin County Planning Commission.

His great-grandfather, John F. Shafroth, was a former member of the US House, US Senate, and the Governor of Colorado,[5] and best remembered as the author of the Antiquities Act.

[7] In 1980, Shafroth received a Bachelor of Arts degree in Political Science and Environmental Studies from the University of California at Santa Barbara, followed by a Master of Public Administration from Harvard Kennedy School in 1991.

His responsibilities included developing statewide wetlands, rivers, and farmland conservation plans, serving on the CA Coastal Commission and State Coastal Conservancy boards, and representing the state in the establishment of the 5400 square mile Monterey Bay National Marine Sanctuary.

Shafroth was hired as the first executive director of Great Outdoors Colorado (GOCO), an organization that funds conservation, recreation, and education projects and programs.