Willie G. Davidson

William Godfrey "Willie G." Davidson (born 1933)[1] is an American businessman and motorcycle designer, and the former senior vice president & chief styling officer of Harley-Davidson Motor Company.

[2][3] He was also the head of Harley-Davidson's Willie G. Davidson Product Development Center in Wauwatosa, Wisconsin.

Davidson graduated from the University of Wisconsin–Madison and went on to study at the Art Center College of Design in Pasadena, California.

[7] His designs during the 1970s included the 1971 FX Super Glide, the 1977 FXS Low Rider, and the 1977 XLCR Sportster-based cafe racer.

He is to remain involved as brand ambassador, and in Special Design Projects as Chief Styling Officer Emeritus.