[2][3] In 2004, as part of their expansion in the area of collaboration tools, they arranged having "a hosted version of Windchill to small- and medium-sized customers.

When PTC acquired Windchill Technology, Heppelmann joined the company as senior vice president.

[8] In 2004 the parent company announced plans "to simplify its product management applications.

[14] Most customers are in the following manufacturing market segments: Aerospace & Defense, Automotive, Electronics & High-Tech, Industrial Products, Medical Devices, Retail, Footwear & Apparel.

Directly competitive products to Windchill include Empower PLM by Omnify, Teamcenter by Siemens, ENOVIA by Dassault Systèmes and Agile by Oracle.