Wish list

In some cultures, people often exchange wish lists before major holidays that include gift-giving, such as Christmas and birthdays.

Other common occasions for issuing wish lists include baby showers, housewarmings, weddings, and charity drives.

Universal online wish lists allow you to add items from multiple retailers and even non-retail ideas.

In many cases, when a company fails to supply such a framework, users create their own lists, in Internet forums or in blogs.

Having software user wish lists has become popular since 2007 when a football gaming community FIFPlay started collecting fans wishlist for Electronic Arts for pre-development of FIFA (video game series) and it has collected over 10,000 ideas and suggestions for FIFA 08.