[10] This absence of support was also in the form of low media coverage and sponsorships, further perpetuating the female football players' struggle for recognition in Brazil [11].The Copa do Brasil de Futebol Feminino was first played in 2007.

[11] It was believed that the sport encouraged acts that were not deemed as morally acceptable for women, such as changing out of jerseys and exchanging them on the field.

[11] It was also suspected that allowing the women to undress in front of each other in changing rooms would encourage homosexual relationships among teammates.

Despite the social challenges, women still continued to play football as officials worried about the masculinization of the female body and how detrimental that would be to their society.

[12] In recent years, the national team contested World Cup finals and Olympics gold medals, increasing the popularity of TV broadcasts for those tournaments.

In 2014 FIFA World Cup held in their nation, Brazilian men's team had made a serious disappointment after only gaining fourth place.