Wooly Willy

Wooly Willy is a toy in which metal filings are moved about with a magnetic wand to add features to a cartoon face.

[2] Funny Face, Betty Brunette, and Dapper Dan were similar toys.

[citation needed] [3] The artwork for the first Wooly Willy was created by artist Leonard Mackowski of Bradford, Pa. His signature is found hidden in the grass on the reverse side.

[3] A buyer for G. C. Murphy dime store chain initially purchased six dozen of the toy and expected not to sell them for a year.

[5] Wooly Willy became a hit with young baby boomers, and remains in production as of 2010[4] by the Smethport Specialty Company, which is now owned by PlayMonster.