[1] The company was headquartered in Greendale, Wisconsin, along with the publishing offices of thirteen magazines, including Taste of Home, Birds & Blooms and Country.
[2] Agritourism, which brings visitors to a farm or ranch, was an integral component of World Wide Country Tours itineraries.
The tour itineraries often emphasized visiting local farms, orchards, fisheries, and crafts businesses, in addition to more conventional tourist destinations.
In 1995, Nebraska Educational Telecommunications's "Statewide" program featured World Wide Country Tours' visits to northeastern Nebraska farmers in their "Ag Tourism" article, broadcast April 30, 2005, and March 17, 2006.
Continuity with the World Wide Country Tours legacy can be seen in the tours, past WWCT traveler testimonials, and letter by Roy Reiman on Country Travel DISCOVERIES' website as well as in its partnership with new magazines published by Reiman, including Our Iowa Magazine [7] and Our Wisconsin.