[3] The film received mixed reviews from critics, but become a decent success at the box office.

[4][5][6][7][8] There are two friends, Ramarajan and Rajkiran, who for reasons unknown, prefer to call themselves Dhoni and Sehwag, respectively.

Kanaka, a police constable, is the daughter of Dhoni’s maternal uncle, and though their families want them to marry, neither is interested.

He is so impressed by her that when he meets the ugly-looking, buck-toothed local councillor Aishwarya, who has promised him a job, he hugs her and declares his undying love for her, believing her to be Seetha.

[12] The film is produced by M. S. Murugaraj who earlier worked as a production manager to various producers such as T. Rama Rao, Poornachandra Rao, Mohan Natrajan, and actor Vishal, Murugaraj wanted to produce a film on his own, when he heard the story from director I. Rajasekaran, he immediately wanted to start production and invited Santhanam and Siva for a story discussion.

Shiva, Dhansika, the film's director I.Rajasekaran (a former assistant to Rajesh and SA Chandrasekhar), the producer M.S.Murugaraj, T.Rama Rao and T. Ajay Kumar from Sree Lakshmi Productions (the distributors of Ya Ya) were among the dignitaries present.

Prasanth Reddy from Desimartini said that "Ya Yaa is an average movie, with a story that lacks direction and performances that failed to deliver".

[19] Rediff.com gave the film a 2/5 stating "Ya Yaa is an average movie, with a story that lacks direction and performances that failed to deliver".

[22] Baradwaj Rangan of The Hindu wrote "The trouble with Ya Yaa is that it isn’t even much of a comedy — its rhythms are those of drama...if gags are all you’re after, why not go all-out absurd like The Naked Gun movies?